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The average platform collects just 85% of recurring payments. CharityEngine users see 97%+. If you don't know your collection rate or how many retry touchpoints you have, audit it this week.

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Q2 State of Recurring Giving presented by CharityEngine

Thank you to CharityEngine, GivingTuesday & World Central Kitchen for an amazing session! Watch the replay below.

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Join us next on August 18th & November 17th!

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Monthly donors deliver a median annual value of $275 vs. $100 for non-recurring donors — nearly a 3× lift. That gap grows even further when you factor in lifetime value and supplemental gifts.

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Monthly donors who do make additional one-time gifts give a median of $77 extra — but only 30% are doing it. More active engagement and targeted asks could unlock this hidden revenue pool.

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Most Orgs Are Missing the “Recurring-First” Ask
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Nearly half of organizations have zero new donors joining on a recurring schedule each year. The opportunity to run a monthly-only ask is largely untapped.

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The share of donors on recurring schedules grew from 6.6% to 7.9% from 2021–2025. Growth is real, but concentrated in a small number of high-performing organizations moving the sector forward.

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Q2 Resources Shared

  1. The Monthly Giving Builder: Access now for $49.99 a month to start building your program today!
  2. CharityEngine's ROI Calculator
  3. GivingTuesday's Recurring Giving Blog
  4. Connect with the speakers from today:
  5. Seth Ramaley (CharityEngine)
  6. James Payne-Gill (GivingTuesday)
  7. Matt Tripsas (World Central Kitchen)
  8. Learn more about WCK's Kitchen Corps
  9. Enter The Monthlies!
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Brand & Belonging Drive Conversions
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Only 30% of Monthly Donors Make Supplemental Gifts
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World Central Kitchen's “Kitchen Core” rebrand showed that creating identity, unity, and a defined community role was a direct conversation lever, not just a nice-to-have  

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The BIG ideas from today's session

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Collect What You Raise Audit Your Payment Retries
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Recurring Giving Is Growing, but Slowly
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Monthly Donors Are Worth 3× More
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